John Sommerfield

John Sommerfield

I'm a marketer who cares about the written word and what it says about you, your brand, and why it matters. 

PteroDynamics •

The Future of Commercial Maritime Resupply

Air taxis and package deliveries dominate the headlines when it comes to unmanned aerial systems (UAS). However, the latest advances in automated vertical takeoff and landing (VTOL) UAS technology are set to disrupt a key part of the global economy: maritime logistics and resupply. PteroDynamics’ successful demonstration in October of the advanced capabilities of its autonomous Transwing® VTOL UAS aircraft from the deck of the USNS Burlington offers a clear view into the future of autonomous m
PteroDynamics •

What I Learned from Flying the Transwing UAS from the Deck of the USNS Burlington

Over six days last October, PteroDynamics conducted nine successful flight demonstrations of its autonomous Transwing® vertical takeoff and landing (VTOL) aircraft from the flight deck of the USNS Burlington during the U.S. Naval Forces Southern Command/U.S. 4th Fleet Hybrid Fleet Campaign Event (HFCE). PteroDynamics is a smaller player in the UAS space, but the Transwing’s success at the HFCE surprised a lot of people. Here are my takeaways from that experience and all the hard work we and our industry partners put into that success.
Boku Inc. •

Spending on Digital Goods Via Mobile Wallets Set to Double by 2026

4.7 billion phones with active mobile wallets will be in consumers’ hands by 2026 according to the latest calculations from Juniper Research. That represents an impressive 57% increase in just four years, and the ubiquity of mobile wallet-enabled handsets will translate to a huge lift in the value of mobile wallet transactions worldwide. Mobile wallet transactions totaled $6.9 trillion in 2022, and that figure will grow to an astounding $11.2 trillion in 2026, accounting for 93% of all digital wallet transactions.
Forbes •

Community-First Opportunity Zones: Why Local-First Developers And Funds Are Essential

The American economy enjoyed record expansion for the past decade, but robust growth has not extended to many of the country’s economically distressed communities. The bipartisan opportunity zone (OZ) program is a creative solution to bridge that gap by encouraging long-term private investment in these areas. This influx of capital will fuel economic growth and build the housing and other infrastructure needed to revitalize communities that have been left behind. The significant tax benefits to
Propmodo •

A Grassroots Approach to Developing Community-Focused Opportunity Zones

The largest city in Northern California and the tenth largest city in the U.S. is probably not the one you’d guess when thinking of the “Bay Area.” But San Jose lies at the heart of Silicon Valley, and its downtown corridor is experiencing a transformation. Over the past three years, developers, investors, and tech companies have spent over $3 billion buying downtown properties. The plans and investment will continue in spite of the post-pandemic economic environment. Solid fundamentals remain i
The DI Wire •

Key Questions to Ask Before Investing in Opportunity Zone Funds

Right now, the investment community is paying close attention to qualified opportunity zone funds, anticipating that they could be part of a longer-term investment strategy during volatile market conditions. The opportunity zone program was passed into law as part of the 2017 Tax Cuts and Jobs Acts to fuel an influx of private investment to propel growth in local communities, and there are now hundreds of Funds investing in over 8,700 federally designated opportunity zone. Investment in opportun
Forbes •

Community-First Opportunity Zones: How Everyone Can Win

The opportunity zone (OZ) program is designed to funnel private investment into distressed communities across the nation, creating housing and essential infrastructure and spurring economic revitalization. Program proponents call it a once-in-a-generation opportunity for local communities in need and a creative way for private sector investors to fund improvements. Skeptics argue the program is a tax break for the wealthy and doesn’t address fundamental issues facing the low-income areas it was
Experian Partner Solutions •

The Next Frontier for FinTech Lenders is Their Own Customer Base.

There’s no denying it: we’ve all become addicted to personalized, immediate, and friction-free experiences via our favorite channel. And that has created the new competitive landscape in financial services. Our expectations have been fueled by rapid technology adoption and our experiences with the likes of Apple, Facebook, and Amazon. FinTechs stoked the fire, disrupting traditional financial services models.
FinTech Futures •

It’s time to level the playing field in cards payments

Market dynamics in payments are being redefined by changing consumer expectations and technology adoption, and 2018 is proving to be a critical year for banks and card issuers looking to be their customers’ brand of choice. It’s a common misnomer that only the larger financial institutions (FIs) with deep pockets and innovation labs or emerging fintech players will come out on top. A closer look reveals that with the right mix of technology and planning, FIs of any size can be nimble enough to